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Deprivation & opportunity in East Staffordshire

IMD 2019 · 72 LSOAs · MHCLG · OGL v3.0

What is the area opportunity and deprivation level in East Staffordshire?

East Staffordshire has a Gera Area Opportunity Index (GAOI) of 58.3/100 (rank 165 of 313 English local authorities), 0.4 points above the national average of 57.9/100. This places East Staffordshire in the "Moderate Opportunity" tier. Source: English Indices of Deprivation 2019 (MHCLG), OGL v3.0.

Proprietary metric:Gera Area Opportunity Index (GAOI/100)·As of September 2019 · updated when MHCLG publishes new IMD (last: )

58.3

GAOI / 100

#165

of 313 English LAs

Moderate Opportunity

Opportunity tier

+0.4

vs England avg (57.9)

Domain breakdown — East Staffordshire

All scores 0–100 (higher = less deprived / more opportunity). Derived from IMD 2019 by inverting and normalising each domain across all 313 English LAs.

GAOI domain sub-scores for East Staffordshire
DomainIMD weightGAOI sub-scoreBar
Income22.5%66.8/100
Employment22.5%64.6/100
Education13.5%49.9/100
Health13.5%37.5/100
Crime Safety9.3%49.6/100
Housing Access9.3%72.9/100
Environment9.3%59.3/100

Raw mean IMD composite: 19.03 (population-weighted across 72 LSOAs). Population (mid-2015): 115,284.

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Explore East Staffordshire's opportunity profile across all 7 deprivation domains. Toggle custom weighting to see a GAOI tailored to what matters most to you (e.g. prioritise employment and housing when choosing a place to rent).

58.3/100Moderate Opportunity
vs England avg
+0.4 pts

Official ONS-weighted GAOI · East Staffordshire · IMD 2019 source data

Domain breakdown (0 = most deprived, 100 = least deprived)

💷 Income(22.5%)66.8/100
👔 Employment(22.5%)64.6/100
🎓 Education(13.5%)49.9/100
🏥 Health(13.5%)37.5/100
🔒 Crime Safety(9.3%)49.6/100
🏠 Housing Access(9.3%)72.9/100
🌿 Environment(9.3%)59.3/100

GAOI sub-scores derived from English Indices of Deprivation 2019 (MHCLG, OGL v3.0). Each sub-score = inverted and min-max normalised domain score across all 313 English LAs. Custom weighting is illustrative — not an official statistic.

Questions about East Staffordshire

What is the deprivation level in East Staffordshire?
East Staffordshire has a Gera Area Opportunity Index of 58.3/100 (rank 165 of 313 English LAs), placing it in the "Moderate Opportunity" tier. Its population-weighted mean IMD score is 19.028 (lower IMD = less deprived). The national average IMD is 19.535. Source: English Indices of Deprivation 2019, MHCLG, OGL v3.0.
What are the strongest and weakest opportunity domains in East Staffordshire?
In East Staffordshire, the strongest opportunity domains are housing access (72.9/100) and income (66.8/100). The domains with most room for improvement are crime safety (49.6/100) and health (37.5/100). All scores are 0–100 (higher = less deprived / more opportunity), derived from English Indices of Deprivation 2019 (MHCLG).
How does East Staffordshire compare with the England average for deprivation?
East Staffordshire's GAOI of 58.3/100 is 0.4 points above the England average of 57.9/100, based on the English Indices of Deprivation 2019 (MHCLG). It ranks 165 out of 313 English local authorities (rank 1 = least deprived / highest opportunity).

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Also see: Gera Liveability Index, crime rates by area, and air quality by area.

Source: English Indices of Deprivation 2019 — File 7 (All LSOA Scores, Ranks, Deciles). Published by Ministry of Housing, Communities & Local Government (MHCLG), September 2019. Licensed under the Open Government Licence v3.0. GAOI methodology: https://gerarent.com/methodology/gera-area-opportunity-index. Data as of ; page updated .